I came across this oversized sign on eBay, which I assume was dispalyed in the IDW booth at ComicCons throughout 2003. The artwork is on two sheets pasted down on black cardstock (with an IDW label on the reverse).
While the title is easily readable, Matheson, adapter Niles and artist Brown's names don't really stand out, particularly from a distance. An issue that was addressed both by increasing the font size, and running a dark banner behind them, as on this postcard (this example signed by Steve Niles).
IDW's release was the first time the books were collected into a single volume (initially in hardcover, and subsequently in trade paperback).
It's interesting to note that the artwork used on these promotional pieces was not actually used on the hardcover or softcover releases from IDW.
Check back next week for more items from the I Am Legend Archive!
